Deven Parekh of Insight has added Buddy Media to his investment portfolio of creative companies. Buddy Media is worth $500 million according to the valuation that sources say the company earned in their newest $54 million round of financing.
Buddy Media is the social media management software that 8 of the world’s top ten global advertisers have chosen. Along with Insight Venture Partners, Bay Partners, Institutional Venture Partners, and GGV Capital took part in Buddy Media’s current financing round.
Included in Deven Parekh’s investment portfolio are diverse companies, and the ones he determines for investment opportunities changes on a yearly basis. He bases his choices on his thorough research of technology businesses, which helps him in mitigating risk.